Only in this context, PC does not stand for Politically Correct, but Pink and Cute.
Japan loves cute. Cute girls, cute boys, puppies, kittens, fluffy bunnies, big-eyed animations, high squeaky voices, giggles, curls, smiley stickers, small things individually wrapped, logos, buttons, do-dads, souvenirs, glitter, dangly things, shiny things, rings and buzzers, bird chirps, catchy tunes, lace collars, buckles, bows, ribbons, badges, stamps, things that are pink or mauve, short steps, singing grannies, miniature items, flowers, deer, robots, eye lashes, things that make you go 'awwww'.
and Pink. That could be one contributing factor to the popularity of cherry blossom season, but if anything can be made pink it gets noticed, photographed, bought, worn, eaten or played with.
A society so formal that goes ga-ga over a pink toy kitten is definitely not being its authentic self - there is something underneath the armour of polite reserve that hankers after slobbering over the most banal item.
What's interesting is also uncovering overtly sinister, scary images, but that are placed in humourous or unthreatening situations so that they are more comical than fearful.
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| leg of a huge clock |
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| Iya Valley creature |
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| Godzilla - 1 foot tall |
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| a guard dog waging its tail so hard it looks like he has 5 of them! |
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| two samurais guardians... |
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| in front of every temple gate |
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| a dragon made of 5 yen coins |
A psychologist would have a field day trying to analyze Japan. But maybe it's best just to let it be, and enjoy the contradiction.
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| typical backpack |
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| pink food in pink boxes |
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| even pink beer |
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| swan boats for fishermen |
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| miniature food |
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| ubiquitous "hello kitty" |
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| anime girls |
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I don't know what they are, but they are small and pink so they must be good |
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| how to make a hard boiled egg nonthreatening |
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| tater tot bunnies |
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| cute ninjas |
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| cute pilgrim (with cute sidekick) |
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| candy floss |
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| police barriers |
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| street cat being fed |
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| food tastes cuter on these plates |
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| yes, this is the engine of the fastest train in the world |
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| 'nuff said |
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